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Here’s how you get found on the search engines:

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• First and foremost, being on the first page or at least the first two pages of the Google search, called Search Engine Optimization or SEO.

• Having a fully optimized website.

• Using videos as an SEO tool.

• Using blogs and social media as a way to extend your reach on the Internet.

• Incorporating QR Codes to drive people to your website.

• As a last resort, incorporating pay-per-click and other paid Internet advertising, commonly known as Search Engine Marketing or SEM.

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